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strategy-first social. every time.

We've grown up alongside social media - we're talking MSN emoticons and giving our bebo 'luv' for the day. We know how people behave online, and that's where our approach starts.

We've been obsessed with social media since Bebo luvs were a thing. We've grown up with it, we get it, and we know there's more to doing it well than just keeping your feed busy.

not your traditional agency.

We might not always post exactly what you ask for. But we also won't tell you to “post 3 times a week at 3:33pm” and call it a day. We want to know (and that means really know!) the story behind your business... and so do your audience.

 

That's really the whole point.

We won't just post whatever you ask for, but we won't hand you a generic posting schedule either. We want to properly understand your business and the people you're trying to reach. 

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That's really the whole point.

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trust the process.

There’s plenty of advice out there about algorithms, hooks, hashtags and what you should be doing this week. But if you want social to actually bring in leads or sales, there’s a much simpler process happening underneath all of it - which is how we determine your social strategy. People need to see you, get to know and trust you, then have a reason to choose you. The tactics might change, but that bit doesn’t.

Social media for your business isn't the same as your personal account. People need to get to know and trust you before they have a reason to choose you - and this is how we start build your strategy.

seen.

the visibility phase.

Before you can even think about selling or turning viewers into customers, you need to become visible to the right people. This stage is about getting your business in front of them with the kind of content that makes them stop to look - and the key thing - share.

trusted.

giving them a reason to stay.

Time to show up consistently with content that lets people get to know you and understand what makes you the better choice over a competitor. The more familiar you are, the more trust you gain - so when they are ready to buy, you don’t feel like a total stranger.

chosen.

being the one they think of.

They know who you are, they trust what you do, and now it’s about giving them a reason to take the next step. This is where your content gets a bit more direct on selling. So when users are ready to buy, book or enquire, your business is already front of mind.

how we gonna get there?

organic social management. 

from ÂŁ495 /month

The OG. Where you start, where your brand’s community lives, and where it can grow.

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Starting with the strategy, we’ll make sure you know exactly what you’re posting and, more importantly, the reason why. First bit of advice (we'll give you this for free): stop following instagram guru advice on ways to hack the algorithm. You - nor I - will ever fully understand it. It changes literally every day.

 

Come talk to us about building a strategy instead - promise you it's a much better place to start.

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paid social advertising.

from ÂŁ350 /month

Step awayyyy from the boost button. I see you.

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Paid social deserves a bit more thought than chucking £20 behind a post and seeing what happens. Who are we trying to reach? What do we want them to do? And what are we putting in front of them that’ll actually make them care and convert.

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Good creative, smart targeting and a reason behind every penny you spend. Now you can press the button. The "enquire now" button, that is. it's down there ↓

social-first content.

content shoots from ÂŁ395.

Videos, carousels, static graphics - we make content for social that belongs where it's posted. Not something made for somewhere else, chopped into a 4:5 template and shoved on the feed.

 

Every piece has a job to do, whether that’s for visibility, telling your story, getting people talking or, hard selling. Quality content is great. Quality content with a strategy behind it - now, you're onto something. You tell us your goals; we'll figure out the right kind of content to get you there.

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community

The clue’s in the name; social media is meant to be social. We’ll get right in there with the comments, DMs and conversations happening around your brand, with a tone of voice that sounds like you.

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Building a community isn’t just replying with the same three emojis, or counting on your Auntie Pat and besties to share your content. You've got to be seen as available, talk your audience's language and make the most of your platform. Not got the time to keep on top of it all? Drop us a line.

Before we do anything, we need to understand what we’re working with.

 

We’ll get to know your business, your brand, your audience and what you actually want social to achieve. We’ll look at what you’ve done before, what’s working, what isn’t and where we think there’s an opportunity to do something better.

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Whether we’re working on your organic social, paid campaigns or creating content for your brand, this phase is what informs your overarching strategy and makes sure we get it right from the off.

Or strategy, if you want to be legit about it.

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Essentially, we work out what the heck we're going to do to get you to achieve your goals.

 

Depending on what we’re working on, that might mean:

– identifying the right content direction

– researching which platforms are best suited

– who are your audiences?

– what's our paid approach?

– the right messaging

 

or more often than not - a combination of the whole lot.

 

We’ll take you through everything piece by piece, get your input and make sure everybody's happy with the POA before we do anything else.

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Strategy approved. Now it's time to actually do the thing.

 

For organic, that usually means planning out your first batch of content, based on the research we've done. For paid, building campaigns and developing the creative. And if we’re creating original content for you, we’ll get a filming sesh booked in the diary.

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Whatever it is we’re making, you’ll know what’s happening and have the chance to review it before anything goes live.

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What we won't do is disappear for three weeks and come back with something you barely recognise as your brand.

Once everything’s got a shiny approval tick, we let your followers in (and the rest of world - dream big, hey).

 

Here, we're talking about publishing and managing your organic content, launching and optimising paid campaigns, delivering your new bank of content - or whatever else it is that's going to get your business seen.

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We’ll handle the day-to-day bits we’ve agreed on, keep you in the loop and stay flexible enough to change things when social inevitably decides to throw a spanner in the works.

We’ll regularly look at the numbers behind whatever we’re doing together and, where we’re managing your social or campaigns ongoing, you’ll get monthly reporting that tells you what’s happening, who's viewing, who's engaging and then we'll interpret it to discover why. (in normal human language we can all understand.)

 

This data will tell us exactly what’s landing and what isn’t, and we can use our findings to shape how we approach the next month.

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Keep the good stuff, probably bin what's not working. Try something new. Repeat.

Every three months, we take a proper look at the bigger picture.

 

We’ll review the strategy as a whole; look at what’s working, what we’ve learned, how your audience is responding and whether your goals, priorities or possibly the social landscape have shifted since we started.

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Then we can decide what stays, what changes and where we want to push things next. Here we'll challenge the plan (and each other!) rather than blindly sticking to it, and make sure your strategy is still doing what it’s supposed to do.

how we'll work together.

fancy a quickie?

If you're really not sure where you should be starting, we've got something for you too... Sometimes you just need an hour sit-down with someone that just gets social. You can book one of these sessions right here.

The aperitif.

a speedy strategy session to get you started.

 

A 45 minute session to take stock of your social, spot what’s working (and what isn't) and build the foundations of a strategy that gives you somewhere to go. Because winging it is fun when choosing a cocktail. Less so with your marketing.

ÂŁ145

neat, please.

a quick tidy-up for your social accounts.

 

We'll take a quick but considered audit of your social profiles themselves, looking at your bio, profile, links, highlights, content, captions and overall first impression. Then we'll tell you what's working, what's not pulling its weight and, most importantly, what we'd change.

 

You'll leave with a clear, practical list of easy wins you can start implementing straight away.

ÂŁ85

the perfect serve

a hands-on brand positioning session designed to help you get clear on what your business stands for, what you want to say and how to use that to grow.

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You bring the business and we’ll bring the marketing brain. We’ll work out where you sit, who you’re for and what you want to be known for - whether you’re starting from scratch or finding your way back to what made the business good in the first place.

 

You’ll go back to your desk with a full brand positioning strategy ready to put into action.

ÂŁ195

on tap.

Good-looking content, ready right when you need it.

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We'll turn your existing brand into a bank of 30 custom, easy-to-edit Canva templates for social.

Designed to look like your business and speak to your people - not like you've searched “Instagram post template ideas” and picked the first alright-looking one.

 

You just need to swap out the copy, drop in an image and you're good to go.

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Once you've placed your order, you'll receive a questionnaire to complete and when you've done that, we'll get started. You'll have one round of tweaks included, just to make sure we're on the right lines and your template bank will usually be with you and ready to use within 5-7 days.

ÂŁ295

the proof is in the pudding.

(don't judge us too hard just yet. we're just getting started, baby.)

only if you're the phonecall kinda person, obviously.

what can we help you with?

tick as many as you fancy. no pressure if you're not sure!

slide into our DMs.

We don't mind. You might be looking for full management, a one-off campaign, or just a quick chat about your social - whatever it is, we're all ears.

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